Having a limitless mindset allows you to live a limitless life. Susie Carder introduces JV Crum III, the world’s #1 Authority on Limitless Mindset. JV talks about how you deserve to be rich. You’re born to create millions. The number one way to make more money? Charge higher prices. But to do so, you have to believe that you deserve it. Building wealth creates time, but you will get there if you believe. Tune in!
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How To Achieve A Limitless Mindset With JV Crum III
I want to welcome you to this episode. I have the Founder of the Conscious Millionaire, the world’s number one authority on limitless mindset. He’s a speaker, a futurist, a coach, and an investor. JV is a 34-time number one bestselling author and creator of the Mindset to Millions Event. He hosts Conscious Millionaire Show for entrepreneurs who want to get rich changing the world. In its eighth season, the podcast has been heard by millions and over 190 countries. Please help me welcome JV Crum III. JV, thank you for being here. I am so excited to share you with our tribe and our community. Besides sexy-godlike introductions, let’s talk about what your magic is and what your business is doing?
First of all, I am so excited to be here because my pitter-pat is working with mission-driven entrepreneurs. That’s what we do at Conscious Millionaire. It’s exciting to be here. My focus is on helping you achieve a limitless mindset so that you can get a limitless impact with your business, make limitless money, and live a limitless life. That is my entire focus. If you’ve put that together, you can go someplace.
Focus on the extra, the strategy, and the execution. Those are important. I’ve discovered this from working with so many clients in my own journey and my friend’s journey, and I’ve observed it over time. What made the difference? It’s the mindset of leveling. I’ve created seven money mindsets, and that’s what I teach them. I go back to when I was five, growing up in a poor family, a poor little town of 200 to 300 people.
I didn’t have any brothers or sisters, so I got dragged to the grocery store. I was five. Before we went in, she’d give me a little lecture. I went by James. She said, “James, don’t ask for the candy bar.” She would explain it to me. That was very strange. My parents talked to me like I was an adult. They never talked to me like I was a child. She would explain, “We don’t have any money, and I don’t want people to think we’re broke, so don’t ask for it.”
One day I said, “What’s the answer to this problem?” I ended up becoming a millionaire because it was solving the problem of how to get a candy bar. I realized and went, “I know,” because, on television, all the millionaires had nice homes and chauffeurs. I said to myself, and probably very correctly that they can afford candy bars. On that premise, I declared to the world that I was going to grow up and be a millionaire and ran into the house and told my parents.
My mother shook her finger at me again and said, “Don’t you tell anybody.” Being a good little boy, I went around and knocked on all the doors. I declared to the entire community that I would be growing up to be a millionaire. I’m sure they rolled their eyes and thought, “Isn’t that cute? He’s such a cute little boy.” From that moment forward, my mindset had shifted. I started to realize, “There is more abundance in the world than the way we’re living because I see it on TV.” It must be true. Those people have nice homes. They’re getting on planes and everything.
I said, “I can become a millionaire.” I started shifting my identity. I realized it’s possible to make that money. I am certain at the age of five, growing up in little Ocala, Florida had no clue what $1 million was. I knew it was a lot more money than we had. I was getting my candy bar. By the way, I’d already decided I was going to get a big, nice house as well.
I was beginning to add this stuff up, “I’m sure $1 million will buy a nice house. I’m sure it’ll buy a nice car,” all that stuff. That was when I started shifting my mindset. When I look back on everything that I’ve ever trained, I realize, from the beginning, that I myself am a product of creating a more limitless mindset constantly. That’s what I do with my clients and love to do now.
There’s a statistic that says 80% of our emotional programming is done by the time we’re eight. I did the same thing. I’m like, “I don’t want to live like this. I want to live like that.” I didn’t know what that was. I didn’t know how to get that, but I knew it wasn’t this. You used NLP. Most of us are familiar which is Neuro-Linguistic Programming. What NLP strategies do you use to make those millions?
From NLP, I have nine years of training with all of the original people. The power of reframing is so strong because I have seven money mindsets. If you listen to what I said about my story as a little boy, I was reframing possibility. I was reframing, “We don’t have much, but there’s much more abundance, and I can get it.” I am not stuck in Ocala. I still know people that grew up there and have never moved more than 5 miles away. They got the programming and stayed in that programming.
We lived across the street from the church. When my mother shook her fingers at me, I had no idea why. I was writing my first book. I wrote it in the book and said, “My mom shook her fingers at me.” My editor goes, “JV, you’ve got to explain that.” I said, “I have no idea why she did it.” I had to sit down and think about it. I realized we lived across the street from the church. We went to the church three times a week, not once. What was preached was that poor people are good and rich people are thieves, basically.
I’m saying this is because I’ve encountered so many people who got that programming one way or another. They got it from the church, their parents, or from a society where good people are poor. That makes you more authentic, which all it does is you make poor. You’re less authentic because you’re not living your purpose and not playing in a big way.
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You’re not being who you are. That’s why she told me that she didn’t want her son to grow up to be a criminal. In her mind, that was the only way you’d get that money. Once I figured that out, I said, “I do a lot of work with people on their money piece.” One of the questions I have them answer is, how did your mother and your father treat money? Lo and behold, the lights go off over and over and over again. They realized for all their downplaying of their parents because that’s normal is, “I’m living my parents’ life.” You then realize you can make some new choices and reprogram your mind.
It’s that unconsciousness. We’re not trying and deliver a parent’s life. I noticed it being a parent, what would fly out of my mouth, and I hear my mother or my father. You would say, “I’m not going to raise my children that way,” but it’s flying out of your mouth if you’re not conscious of it.
You and I worked with similar people. I worked with 6. When I get to 7, I work with 7 that want to get to 8, and lo and behold, they’re building businesses. Yet they don’t realize they’re using the money mindset of a five-year-old because they’ve never unprogrammed it, so they keep hitting the same ceilings. They keep moving slowly.
I tell everybody, “If you’re not doubling every year in your 6 or 7-figure business, you’re not growing at the right rate. You need to be at least doubling every year,” and they’re going, “I’ll get 10% more.” No, you won’t. That’s your old money mindset that says, “The 10% sounds good,” because part of you in that money mindset doesn’t believe that you deserve to be rich.
We’re addicted to the struggle.
I have talked to successful people. I’m talking about successful people, high 6, 7-figure people that are very successful in our society, and yet they’re still struggling. They’re still miserable and feel like they can’t get what they want. The truth is they can’t as long as they keep a mindset of a little five-year-old that says you have to struggle for everything you get. Back then, to get something, maybe your parents made you struggle.
I grew up in a household where being the only child, the upside, if you’re poor, is that you get to go to college. The downside is you have every chore. I had a great work ethic. I couldn’t even eat breakfast if I didn’t make my bed. We had an acre out, and I was the one who had to mow it. You think about how things program you, and you could go multiple ways. At the age of eight, I had to make my bed, help clean the house, wash both cars, and mow the lawn. My parents announced and sat me down like they were doing me some huge benefit and told me I was going to get an allowance.
It was that night that I sat down and realized that I was in the role of indentured servitude. I did not like this role, but I was aware that I needed a place to live and food. I couldn’t leave. I did contemplate that. I wasn’t sure where I’d go. I said, “You better stay here.” The next day, I started going around to the entire 200, 300 people. That’s still a lot of lawns.
I’m the only little kid who figured this out. I became the lawnmower guy. I didn’t charge less than $1. I was getting a dime for our acre, but I was charging $1 to $5, which was a fair amount of money then. I said, “If I’m going to do this, I’m going to get paid because I got this indentured servitude gig I’m doing that I can’t get out of.” I could have stayed and said, “That’s good.”
I want you to ask yourself when something happens, and you have your business, and I’m going to tell you the number one way to make more money, skip to it and charge higher prices. That is the bottom line, but you cannot charge higher prices until you decide you’re worth it. You can’t do it. You won’t be able to sell it. I have a sales coach now. I created a high-end coaching program.
I’m proud to announce it. We looked at it, and I said, “Might as well charge what I want. I don’t have the clients now anyway.” We’ve made $250,000 to $1 million working with me in this high coaching program. The high end is a billionaire, and I already know who they are, and I go, “I am certain, if they pay me $1 million, they’re going to get at least $50 million and probably $100 million.” I’m going, “This is a pretty good deal.”
Much of what you’re speaking of it seems simple in theory, but it’s not simple in implementation. It’s like anything like losing weight, eating right, detoxing. We were talking about that in the green room. They sound simple, but implementing them takes discipline and practice. I see so many people struggling because of the pandemic and the economic crisis. There’s always a crisis. There’s always something.
[bctt tweet=”Create a more limitless mindset constantly. ” username=””]
We’re going to have a recession. Let’s not play around with it. Are you prepared for the recession? The best way to prepare for it is to prepare your mind not to stay the same but double your business during a recession. When you double your business during a recession, imagine what you can do years from now when that’s all over.
What is your secret sauce to staying in action and growing? You said you had seven but gave us a couple of the mindsets. If you want all seven, we’ll give you those later, but give us a couple.
I’ve talked about three of them. I’ve talked about abundance, which is where most people start and end on mindset because abundance is about beliefs. I’ve talked about shifting your identity and possibility. What’s possible for you and what’s possible in the world? The one that brings together the work that you and I do is the fourth one and that’s having a visionary money mindset.
The visionary money mindset is when you identify what is that purpose you’re on the planet to achieve and how are you going to bring that into your business can make a bigger and bigger impact? When you’re on a mission-driven pathway, the biggest money you’re ever going to make it by making a bigger impact. It’s expanding your vision about what’s possible for you. We were talking about the metaverse.
I’m now doing a training myself that I’m participating in that’s in the metaverse. I have a global nonprofit. I’ve done work in ten countries, training 18- to 25-year-olds to become conscious leaders. Answer one question, how do we create a world where everyone can win? My target now is to be in 100 countries. This is all part of getting a bigger vision. I think I got to go to 100 countries and build physical buildings. I’m going, “No, you buy one little piece of property in the metaverse. You build a building.” There was a fraction of one of them.
You distribute glasses to all these 18- to 25-year-olds in 100 countries. You do the training in the metaverse and have I bots translate it into different languages. That’s about getting a bigger vision. If that’s something you’re doing with your business as well, because you could have a bigger vision about how you’re going to be international, but you don’t have to go anywhere, that’s about expanding your money mindset about what’s possible. The bigger your vision, the more money that is possible.
Let’s talk about when the universe kicked you in the face. We call them life lessons. Some people come failures. I call them learning lessons. Let’s talk about what’s been your biggest learning lesson failure. What do you personally learn from it?
First of all, I’ve had several. This was not the perfect journey. I didn’t get on a rocket and went straight up. I’m going to go back to when I was 26. At 25, I became a millionaire, bought the four-story home on the water, and got the Mercedes when that was a big deal because not too many people had one. In about three months, I was standing in my living room one day, looking out at the sailboat, and realized something was very wrong with this story. What was wrong was that I was miserable. What the bleep? I got the house, the nice stuff, and a Mercedes. I realized that I didn’t have any purpose in my life. If that wasn’t a whammy enough, I bought the house.
We went into a deep recession, and the recession was so deep that I had to find a course of action. I coined a phrase. Here I am, a millionaire, but I go through the money quickly. We had a lot of cash reserves. In a recession, you can go through a lot of money. Especially if you have 50 trucks that you own, trucking units, and you have a regional trucking line because you’ve got payments on all this stuff.
I told myself there’s no shame in being broke. This is the guy who got the house and came from a struggling background. I said, “What am I going to do about this?” This is about having a resourceful mindset. I said, “The banks don’t want any of this equipment, and I can’t pay for it. Maybe there’s a solution that we can come up with.”
I went to see the bank, and I said, “Here’s the deal. Do you want my equipment?” I already knew the answer to that one. I said, “Okay, we’d like to keep using it, but I can’t make the payments. How can we work this out?” We worked out a deal where I only paid interest, which was a small part of the payment because these were capital payments that were 48 months long. Most of the payment was principal, and there was a lot of it.
I paid the interest and said, “If that worked, I’d go see my tarp people.” We had tarps on each of our trailers and owed them money as well. I said, “I can’t pay you because of this recession.” They were probably happy, at least I told them, because probably nobody else was paying them. Everybody else was in the same boat. At least I had the integrity to see them. I said, “By the way, if you don’t keep giving us tarps, we’ll go out of business. I’ll never be able to pay.” I got them to keep giving us tarps for a couple of years. I said, “This is working. I’ll go to the tire people.”
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If you own a truck, it gets expensive. You’re buying a lot of tires. I had told them the same story, and they agreed that I keep getting tires. I’d be able to pay them when I could pay them. I did, by the way, pay everybody. It took about two years. Everybody got paid every penny. The bank got paid. Tarps got paid, but I had to figure out how to make it.
That’s part of a money mindset because you can either roll over and say, “The problem is too big,” or you can say, “I’m going to the other side, and I’m interested in how to get there.” It’s not, “I’m going to try to get there” because I admonished people for those. I must get there. I must get to the other side. If you must get to the other side, you will figure out a way. I guarantee it.
People have a back door. There’s always an exit strategy. They’re going to file bankruptcy.
That’s why I don’t leave and let my clients have goals. I only let them have commitments. I have found that people achieve commitments, but very few people, including myself, achieve goals.
You’ve had many different businesses, and your wealth has been all over the place. Let’s talk about what’s JV’s wealth strategies? What are you doing to build your wealth and continue to keep it?
I’m not going to give you prices because I don’t want to give you investment advice, but I will tell you where I’m investing now. We’re headed into a global recession. I’ve been through several of these. What I have learned is when a global recession occurs, the world goes on sale. Usually, it’s global these days because we’re so interconnected and it doesn’t help that we have a Ukrainian War.
That’s creating all kinds of supply chain issues that make it worse. There are two kinds of people. There are people who run, get scared and make up some ridiculous story that the world is coming to an end. No, the world is going to be bad for a year or so. In two years, you’ll not even know we had a recession. That’s been my experience.
The world’s going on sale. You’ve got to look at the assets that the assets themselves didn’t change in terms of their intrinsic value in the future or the reason you’d want to own them. I buy with limit orders because I get a very good idea of where it’s at, but it’s below where it is now. One of the stocks that I call blue chip that I’m buying, I go, “Five years from now, am I going to be happy I own Apple. I bought it at a good discount?” The answer is yes. It’s the same thing with Tesla. I’ve got a buy-in very steep discount, but it’s a high beta stock, but I’m going, “Five years from now, I’ll be glad about that.” I’m buying the NASDAQ 100 because that’s the companies that grow.
Before we get through the NASDAQ, it could be 40%, 50% off its all-time high. Is that a great time to buy the NASDAQ? Absolutely. That’s safe money. I’m putting in half of my investments. I’m not advising. It may not be right for you. I do call it high risk, but I’m okay with high risk. I can go to bed at night, and something I own is worth 30% less. I can sleep, but not everybody can do that. It took me a while to be able to do that and go, “Do you believe in the future? Fine.” I’m putting the other half into crypto, especially Bitcoin because my opinion is that it’s going to become the reserve currency of the world. It’s not that long, a few years from now.
I’m willing to take that risk because even though it is certainly a high risk on paper, I believe in the future enough that I’m going, “I’m good. I can sleep at night. If I buy it and it goes down another 50%, I don’t care.” In fact, it’s the only asset that I’ve ever looked at and said, “I hope it goes down more after I buy it so I can buy some more at a cheaper price,” but that’s how I’m looking at wealth building. The most important part of that is that the assets could change, but I’m only buying something that I’m going to hold for at least 5 to 10 years. Where people lose money is they try to make money in 3 or 6 months in stock. This is not what the stock market is about.
On the one hand, I’m buying very good quality. Apple is the most blue-chip you can get, yet it’s a great growth stock. NASDAQ 100 is where the growth is going to happen. On those particular ones, the NASDAQ 100, that’s a ten-year-hold for me. I think that’s where people go wrong if they don’t have a good wealth strategy. It’s like I once had somebody call me, contact me. To give you the scenario, they had $50,000 in total assets. They said, “I want to be a millionaire in four months.” I’m a very honest guy. I write it back. I said, “I can’t do that.” If I could do that, I’d already be a billionaire at the rate of return.
Can it happen? Yes, but it’s an outlier. It fit. If something’s a big outlier event, you can’t create a predictable path to create it because it’s a series of happenstances that came together. He almost accused me of being a fraud. He says, “I read this on some other website.” I said, “Great, go back to that website because they clearly know how to do something I do not know what to do. I got to tell you the truth. I don’t know a predictable pathway from $50,000 to $1 million in four months.”
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I’m using that as an example because that’s about mindset. The mindset is a scarcity mindset because it’s like you’re saying, “I can’t take the path to abundance. It’s got to happen like magic because otherwise, it won’t happen anyway.” No, because of the path to abundance, can you get there? Yeah. It’ll take several years to get there. It then depends on how driven you are, the strategies you choose, and the mindset that you hold. Can you get there? Yes, but not in four months. Wealth is built over time.
If it’s real estate you want to buy, my prediction is an average residential home in this country in 2023 will be 20%, 30% cheaper than it is now? That could be a good entry point if real estate is what you want to do, but not if you want to sell it like, “I’ve got to flip it in a year.” Can you? Yes. The real money is the ten-year money.
I love the transparency and authenticity, the willing to say no. We always say all money is not good money. That was not good money, having somebody to take your money and promise the moon that you can’t deliver. I love your integrity, JV. That’s huge. What does JV want to be remembered for?
It’s the question I ask on my show. I’ve asked it over 3,000 times. I want to be remembered for the impact that’s made. Not the impact that I made, but the impact I made through others, through training entrepreneurs and training these young leaders to go change the world and entrepreneurs that you can go out there. Yes, you can become rich by changing the world. For me to be a tidal wave, I’ve got to have a lot of people who are out there creating waves. That’s how it all comes together. You then have a tsunami.
It’s working with people who are driven, giving them pathways to change how we make money. What it’s all about? That it’s done on abundance. It’s done by uplifting humanity. We don’t create products and services unless they make a positive impact. There’s no reason for that. It was helping the 18- to 25-year-olds become the next leaders of the world who have a conscious focus on humanity and everyone winning together. That’s what I want to be remembered for.
We do have a prize for them. Do you want to share it? We love giving you tools and resources.
This is a great tool. It’s one of my own shows. It’s one of the favorite things that people like to get free. I trained in Ericksonian Hypnosis. What I do is help people create a limitless mindset. I have a hypnotic audio for it. It’s very short. It’s for six minutes. I’ve learned that the shorter I make them, the more impactful they are. I’m going to tell you how to use it to get maximum results. It’s called Born To Make Millions.
I should give you a warning. If, after reading this, you’re convinced you’d rather stay poor or maybe you’d like to lose the money you already have, this is not going to help you at all. This will only help you if you want to make more money. If you’re in that category, this is good for you. Here’s the link where you can go get it, ConsciousMillionaire.com/MakeMillions.
Here’s my suggestion. Listen to it in the morning and in the PM, afternoon or evening for 30 days. Each day, one time a day, for five minutes, journal. Every statement you make, you start it with, “I was born to make millions because,” and don’t worry your mind about what you’re going to say. Something will come. It doesn’t matter if it even sounds ridiculous like, “Because I like to go to the beach.” After 30 days, you will have told your mind so many reasons that you were, in fact, born to make millions. After listening to this audio twice a day for 30 days, I guarantee you have a shift in how you see yourself and your future.
Thank you for being here. Thank you for being our guest. Readers, get JV’s Millionaire Mindset and our meditation. I’m going to take it on because I love this conversation.
Thank you so much for having me. I want to say this directly to you. Susie is a friend of mine and a great person. I know her work is quality, and you’re in the right place. It’s my honor to be able to be here with you.
Thank you, JV. I appreciate you. Have a blessed day. Thank you for reading. Make sure you like and share this with people that need this conversation. The more your community stays together, stands together, and work together, we can make a profound difference in the world. Until next time, make sure that you’re living your dreams. Remember, wealth is your birthright.
Important Links
- Conscious Millionaire
- Conscious Millionaire Show
- ConsciousMillionaire.com/MakeMillions
- https://Twitter.com/JVCrum
- https://www.Facebook.com/jvcrum
- http://www.LinkedIn.com/in/jvcrum
- http://www.Instagram.com/jvcrum
- http://www.Amazon.com/Conscious-Millionaire-Business-Making-Difference/dp/0976719223/ref=tmm_pap_title_0
- www.ConsciousMillionaire.com/MakeMoney
About JV Crum III
World’s #1 Authority on Limitless Mindset. JV is on the mission to uplift the consciousness of humanity by teaching entrepreneurs how to excel at the intersection of vision, impact and profit. Expert on limitless mindset, flow, and possibility thinking. Combines his deep intuition and logical analysis, with a strong numbers-driven approach to guide clients. Skilled in deep inquiry that unlocks profound insight. Systems thinker who excels at strategy. JV has a collaborative style and is known for being keenly gifted at identifying the exact factors necessary to achieve big success rapidly. His explorations in human potential and consciousness include living both at a Buddhist Monastery and Esalen, the human potential center.
JV’s multi-disciplinary background includes building and selling of companies. #1 Intl Best-selling author, coach, futurist, and investor; uses knowledge gained from both interviewing and connecting with top entrepreneurs and experts: 3,000+ episodes on the Conscious Millionaire Podcast Network. MENSA member, holds three graduate degrees: Business (MBA), Law (JD tax and corporate), Psychology (MS), multiple certifications in N.L.P. and Ericksonian Hypnosis, including Masters in Expert-Modeling. Top coach for entrepreneurs who seek to unlock their performance potential to achieve limitless impact, limitless wealth, and a limitless life!
